Banner Advertising
       GoldenSurf.com

According to the Internet Advertising Bureau's (IAB) Internet Ad Revenue Report, conducted by PricewaterhouseCoopers - banner advertisements continue to be reported as the predominate type of advertising.

Senior Spending

The highest concentration of online buyers on the web is the 50 to 64 age group - 27%. Overall, 68% of online buyers are over 40. Older consumers in the 55 to 64 demographic spend the most. Despite what the media would have you believe, thirtysomethings are actually outspent by 65 to 74 year olds.

Senior Computer Use

Some 38% of the AARP’s members (7.8 million) own a computer and 17% are online. The principal reasons for Internet use are E-mail, and information about health, finance and travel.  AOL’s statistics also show that seniors are the fastest-growing group of Internet users, making up 13 percent of the total online population. Seniors who go online spend an average of 18 hours a week.

A recent survey done by SeniorNet.Org showed that while keeping in touch with family and friends remains seniors' top reason for using the Internet at 93 percent, making electronic purchases is becoming an increasingly popular use. In fact, 45 percent of those surveyed report online-purchasing as their third most common activity.

By 2003 its estimated that the number of seniors online will rise dramatically to 27.3 million, up from 10.7 million in 1999 according to Jupiter Communications, an internet research firm.

GoldenSurf.com recognizes the need to provide useful, helpful and resourceful information to any 55+, who they themselves is interested in travel, investments, organice gardening, grandkids, early retirement, health and fitness, sports and recreation, and so much more!

Banner Advertising

What are banners?
A banner is a pixel graphic in the gif format that is used to advertise a web site. A pixel is the smallest unit of color used to make up images on a computer or television screen. The banner used for advertising is associated with a URL ( web site address ) so that when the banner is clicked they are then take to the site the banner is advertising

Where can I get a banner for my web site?
You can create your own banner with any graphics program like Photoshop, Photopaint, or Paint Shop Pro. If you're not graphically inclined contact us we'll be happy to create a banner for you for a small fee.

 Rates and Sizes

We offer three banner options and all are the same price - $200.00/mo.

According to the IAB the following are standard banner guidelines.

(A) Button
120 x 90 pixel graphic banner

(B) Half Banner
234 x 60 pixel graphic banner


 (C) Full banner
468 x 60 pixel graphic banner

 Preparing Your Banner Ad

When preparing to place a banner ad, you will want to have in mind what you want your ad to look like. We suggest using an ad that keeps with the look and feel of your website and your company.

Payment on all advertisements must be paid 100% up front. We reserve the right to reject any ad based solely on our discretion.

If you have a product or service you feel would be of interest to our visitors, please contact us at advertising@goldensurf.com

Thank you!